They Don't Like It Up 'Em! Hoodie

Channel your inner Lance Corporal Jones with this bold and nostalgic hoodie, celebrating one of the most iconic catchphrases from the classic British sitcom Dad's Army. The design features the famous slogan "THEY DON'T LIKE IT UP 'EM!" split across two arrowed banners in patriotic red, white, and blue, accented with Union Jack flags for that unmistakable British spirit.

Perfect for fans of the beloved BBC comedy, this hoodie is a fun tribute to Clive Dunn's unforgettable character and his enthusiasm for "cold steel." Whether you're reliving episodes or just showing off your love for vintage British humour, it's guaranteed to spark conversations and smiles.

• Material: Premium soft-touch cotton-poly blend for ultimate comfort and durability
• Features: Kangaroo pocket, drawstring hood, ribbed cuffs and hem
• Fit: Unisex relaxed fit – suitable for all
• Available in 14 vibrant colours

A must-have for comedy enthusiasts, history buffs, or anyone who appreciates timeless British wit. Don't panic – order yours today!